Showing posts with label Article. Show all posts
Showing posts with label Article. Show all posts

May 29, 2008

5 Tips To Increase Your Adsense Revenue

The brain trust over at Google has come up with a little wacky, off-the-wall idea about Internet ads. Make them less annoying.

No, that’s it. That’s the whole plan. Seems like someone should have thought of that one a little earlier.

But bloggers can cash in with Google’s AdSense network. Instead of posting blinking lights, cheap animation and a bobbing and bouncing monkey (or the paper football, although I totally rock at that one) Google matches vertical or horizontal blocks of text with the content of the web page. The ads don’t blink or jump around. Instead, they match or relate to the topic at hand, so the reader isn’t seized with the immediate need to get it off the screen right now no matter what it costs.

Traffic goes up, income goes up. Making money on the Internet - it may be the World Wide Web’s Holy Grail. Still, despite the simplicity, there are several steps savvy bloggers can take to give AdSense added oomph.

Here are some other almost obvious tips:

  1. Don’t make it boring. Boring equals bad. More importantly, boring drives readers away in two clicks. No one wants to read for three days straight why organizing your closet via season, not color, makes sense. Try to keep content fresh and continually updated. The more often people check in to see what else is going on in your world, the more often you hear cha-ching. Wash-rinse-repeat a few times, and you have created a loyal and happy reader.
  2. Make it easy to read. People cannot read blue text on a black screen! Keeping the layout simple and clean is the easiest way not to screw anything up. A general rule calls for placing an advertisement “above the fold,” or in place on the first portion of the screen before any scrolling is required.
  3. Think about ad placement. Don’t try to squish a horizontal advertisement into a vertical one. Google provides plenty of ad options from including a link to placing an ad in the middle of some text so no need exists to use the wrong ad. If you don’t know what size to make an idea, going too wide will look the best.
  4. Listen to your readers. Most of them are not to hesitant to give an honest opinion of a new advertisement type or content or anything else for that matter. If moving all your ads to the bottom of a rambling ode to your dead parakeet causes income to crash, then, well, maybe you shouldn’t do that. Consider making small, gradual changes and watching your traffic numbers.
  5. Remember why you started blogging. Bloggers blog for fun, for release, for a creative jolt and any other number of reasons. But, usually, not because the idea of sitting at the computer makes them think of a dentists’ drill. If it stops being fun for you, your readers will likely realize it. And who wants to be around that guy? If you find your self in a slump, give yourself permission to take a day or two off. Then, think about why you do this and what you want out of it. Plus, it’s totally an addiction, so after a day or two you will be itching to get back.

Just because it took surfers years to almost literally rising up in arms against pop ad is no reason your blog can’t start earning money now. Follow these tips and let Google’s AdSense do most of the work.

About the Author

Michelle is a bona fide professional blogger. If you’re aiming for six figure online profits then you NEED her fun advice! Read her Make money online column

May 28, 2008

AdBrite Launches Network Partnership Program

To drive increased liquidity in the marketplace, ad exchange AdBrite has launched a network partnership program, including a dozen online ad networks such as AOL's Advertising.com and CPX Interactive.

As the buying of media increasingly becomes a commodity business, AdBrite's program allows ad networks to supply ads and site inventory directly into its marketplace to encourage the matching of advertiser demand with publisher supply.

"Network partnerships make sense," explained AdBrite CEO Ignacio Fanlo, as the company is "committed to scale and efficiency."

Partners pay auction-determined prices for ads, while those bringing sites into the network participate in a revenue-sharing arrangement with AdBrite.

AdBrite is one of several ad exchanges--including Yahoo's Right Media Exchange, ContexWeb's ADSDAQ, Traffiq, and AdECN--looking to help agencies maintain a basic level of ad targeting quality and effectiveness at reduced costs.

While exchanges continue to gain traction, however, the model faces increasing competition from Google as it increases its stranglehold on automated ad sales with the acquisition of DoubleClick.

Founded in 2002, the San-Francisco-based AdBrite is backed by venture capital firms Sequoia Capital, DAG Ventures, and Mitsui Ventures.

Today, AdBrite is one of the Web's largest ad networks, presently serving ads on nearly 1 billion pages daily across a network of some 50,000 sites. In January, its ads reached 85 million unique U.S. users, according to comScore.

 

Source: http://publications.mediapost.com/

Nov 11, 2007

Web design and SEO: the eternal debate


Design and focuses on the aesthetic aspect. SEO text focuses on the quality and quantity. The Web designers are not really clutter in their draft text. They prefer to see the images are distinguished by their own means. SEO, on the other hand do not like a lot of pictures. Of course, an image can be optimized for the search engines, adding alt attributes and titles, but that was not enough for a site to be properly optimized. Page copy still plays the most important role in optimizing website SEO.
As the owner, you are caught in the middle of this conflict. For your website, you must convert to both the design and optimization. There is no middle way. You can not have a bit of this and a little of that and still be competitive. You can not have just one or two. Without optimizing your site is invisible to the search engines, and thus potential customers. On the other hand, without good design your site, but not invisible, but nothing will get hits. Web users are picky and they found nothing of interest on your site, they will simply surf to another site.

Having a beautiful site can find, it's like having a store and keep the doors locked. You know it is there, you have done a great job decorating, the products are waiting for customers, and yet no one comes in.

When you pay for the design of Web sites are not automatically assume that by paying thousands of dollars on a layout you will be a success on the Web. The Web is a highly competitive place. There are already thousands of entrepreneurs who, like you, to invest in the design and the hope of becoming the new "." Without online marketing (SEO is an important part of the discipline), all of these entrepreneurs will remain in the shadows, with their beautiful sites closed to the world.

SEO is the key to this virtual door, you must open to your customers. It is important that we look at this tool when you first design your site. Web design and SEO need not be enemies. There are enough professional organizations that employ both SEO and web designers, who work together to develop a good website, a site that is ready SEO, accessible and legible with any browser. You just need to take your time, research and send a few questions. Then choose the company that answers your questions in a timely manner, the importance of choosing the company that clearly demonstrates the ability to design with the W3C standards and a good understanding of the realities and trends online.

Then balance the content with visual appearance should not be a difficult task. In addition to the graphics you must choose the fonts itself, in a readable format, with colors that harmonize with the site development, and so on. If your site is not ready SEO of the first phase of project, you face additional costs after you launch. SEO loan means a site that is coded (errors in the HTML research could stop some crawlers and indexing your site correctly), with a good seaworthiness and good internal liaison structure .

On the other hand, SEO and appearance are not the only characteristics of a good site. Brand conscious businesses should look at the whole image: instead of discussing what is better online entrepreneurs should ask themselves what works best to convert visitors into customers.

Studies show that more optimized page can be harmful to the user-experience for people with disabilities. For example, many things SEO alt attributes of the image and their substitutes with keywords. The blind and other visually impaired people who use screen readers to access the Web and read the pages can not see the pictures, and instead of listening to a description of the image, it will hear ... Absurdity.

On the usability and accessibility are just as important as the design and optimization. Curiously images are better for usability. They give focus to the design and when properly optimized to provide less congested website content. Problems arise when the images slow loading times, but with the use of CSS loading time should not be a major concern.

As search engines prefer sites load quickly, it is easy to understand why good start coding and optimization are so important. Poor coding raises many other problems aside loading time and could lead to higher costs when you need to update your site, especially when the administrator of your site is not the one who created your site.




About the Author: Mihaela Lica used to be a military journalist, worked six years as a freelance reporter for the Romanian National Radio Station (ROR) and four years in the Public Relations Direcorate of the Romanian Ministry of Defense. Since 2002 she is a PR consultant in Germany. For more SEO articles visit Ewritings.




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Nov 8, 2007

Tips: Bagaimana Membuat Background Pada Toolbar Windows Explorer atau Internet Explorer?


Pernahkah Anda merasa bosan dengan tampilan Windows Explorer atau Internet explorer yang monoton? Atau Anda menginginkan untuk merubah toolbar pada windows explorer atau internet explorer dengan memberikan background gambar sesuai keinginan Anda? Banyak sekali software di pasaran yang menyediakan konfigurasi untuk menjadikan image sebagai background pada Window Explorer. Tetapi program semacam itu malah dapat membuat registry Anda trouble yang nantinya dapat menjadikan windows menjadi crash. Untuk itu maka cara manual dirasa lebih baik karena cara pengoperasiannya sebenarnya sangat mudah sekali. Yang dibutuhkan hanyalah sebuah file image yang akan di jadikan background.


Langkah pertama siapkan file image yang akan dijadikan background pada toolbar. Buat image dengan format BMP dengan width 800 pixel dan height 100 pixel. Apabila Anda menggunakan Microsoft Paint maka untuk mengubah sizenya klik Image | Attributes. Jika sudah selesai simpan dan ingat file tersebut Anda simpan dalam direktori (folder) mana, karena file tersebut akan di link-kan ke registry.


Langkah kedua ini langkah inti, buka registry, tekan tombol Start | Run | ketikkan regedit.


Cari pada Handle Key sebagai berikut:


HKEY_CURRENT_USER\Software\Microsoft\Internet Explorer\Toolbar


Sekarang buat DWORD baru, klik kanan | New | DWORD Value. Isikan pada value name BackBitmap dan pada value data isikan alamat (path) letak file image Anda tadi.




ika sudah tekan OK dan buka Windows Explorer atau Internet Explorer.



Demikianlah tulisan singkat mengenai tips merubah background image pada toolbar Windows Explorer atau Internet Explorer. Jika ada saran atau komentar bisa dikirimkan melalui karebet_asli@telkom.net. Untuk membaca tulisan lainnya bisa langsung menuju ke www.sony-ak.com.


Terimakasih.


Credits: Muhammad Syafii




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Nov 7, 2007

The new law provides that the risk for women


ALTHOUGH something kind, as the "oldest profession" there is nothing more degrading for a woman, as to sell their bodies to live. Many do so because they are deeply rooted social problems that continue regular work almost impossible. And those who can not find work in the relative safety saunas and Bordello end of the lower part of the industry-wide for the satisfaction of sexuality from the other on street corners.


But if that was not enough a procession of life, it would be a more dangerous one. Figures, the Evening News of the week in this show that the number of attacks on prostitutes has nearly doubled since it was announced that the laws on prostitution were too hard. Last week, we showed that in the space of one month, 400 drivers were arrested by the police and to attract attention, from last Monday, it was a crime for the buyer and the seller for businesses. LINK




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